Job purpose:
To plan and undertake still and video photography, image processing, video editing and content creation for use on multiple channels for the purposes of communicating, marketing.
Main Duties and Responsibilities:
• Ensure brand image is reflected in the content created for social media and printed material in accordance with the marketing and branding strategy.
• Serve as Motor Works Co. primary videographer and photographer for the creation of all visual marketing material including but not limited to promotional videos, advertising campaigns and digital media requirements.
• To plan and undertake photography and videography, image processing, video and audio editing for use on multiple channels.
• To undertake video and photographic assignments from concept to completion in a cost effective and professional manner.
• Responsible for capturing high quality event content and brand friendly moments both candid and on some occasions staged.
• To liaise with operations departments to plan and create social media content.
• Responsible for capturing all product & services content.
• Responsible for capturing content for advertising campaigns.
• Curating a strong gallery of aspirational images and video content which will be used to reflect the brand in marketing and press.
• Play a key role in assisting to shape the visual storyline of content touchpoints while assisting to maintain the brands digital asset library.
• Assisting the marketing team with daily asset management and obtaining all creative and marketing objectives.
• Use various media including graphics, animations, data visualization, music and voice overs to create professional grade content.
• Coordinate all activities and materials supporting each photographic and video shoot project
• To work with clearly detailed content briefs provided as well as creating content briefs
• To be up to date on video and photography trends to ensure Motor Works Co. is at the forefront of social media trends.
• Participate in press and marketing meetings.
Skills
Essential Knowledge:
• 3+ Years experience in similar position
• Light Room and Photoshop expertise
• Premier Pro Experience is a must
• After Affect experience is advantageous
• Automotive industry & Motorsports knowledge is advantageous