Company Overview

Tathkarah is a cutting-edge online platform that simplifies flight booking for travelers, while Pet Point

provides a range of premium pet care services, including veterinary care and grooming, serving the

pet-loving community in Kuwait. As a Marketing Specialist, you will play a key role in advancing the

marketing efforts for both brands, contributing to their growth and market presence.

Job Overview

We are seeking a highly organized and detail-oriented Marketing Specialist to support the marketing

activities for Tathkarah and Pet Point. This is an immediate hire role focused on developing and

executing marketing campaigns that enhance brand visibility, engage customers, and support

business growth.

Key Responsibilities

- Develop and execute marketing campaigns for Tathkarah and Pet Point across digital and offline

channels.

- Execute multi-channel marketing initiatives, including social media, email marketing, and content

creation.

- Conduct market research and competitor analysis to gather insights that can inform campaign

decisions.

- Organize and coordinate events, promotions, and partnerships to enhance brand visibility for both

Tathkarah and Pet Point.

- Collaborate with internal teams and external partners to ensure brand consistency and effective

campaign execution.

- Track and report on campaign performance metrics, focusing on acquisition, retention, and

customer engagement.

- Support in planning reliable campaign expenses to align with allocated budgets, ensuring

cost-effective campaign delivery.

Key Qualifications

- Bachelor's degree in Marketing, Business, or a related field.

- A minimum of 3 years of experience in marketing, preferably within digital platforms or

service-driven industries.

- Proficiency in both Arabic and English, with excellent written and verbal communication skills in

both languages.

- Experience in conducting market research and competitive analysis.

- Event planning and partnership management experience, particularly in consumer-facing

industries.

- Strong organizational skills, with the ability to balance multiple projects simultaneously.

- Analytical mindset with the ability to translate data into actionable insights.

Personal Attributes

- Creative and detail-oriented with strong problem-solving skills.

- Excellent collaboration and teamwork abilities.

- Self-motivated with the capability to thrive in a fast-paced, dynamic environment.

Additional Information

This is an immediate hire position, and the primary contract will be with Tathkarah. Details regarding

work hours and compensation will be discussed during the first interview with the HR team.