Job Title: Marketing Specialist

Location: Jabriya - Kuwait

Reports to: CEO

Employment Type: Full-Time

Position Summary

Arkan Clinic is seeking a motivated and detail-oriented Marketing Specialist to join our growing team. As a key member of our administrative and patient relations team, you will develop and implement marketing initiatives that highlight our advanced surgical services, compassionate care, and commitment to patient safety and comfort.

This role requires a creative yet analytical thinker who can promote both our inpatient and outpatient departments, engage the community, and build strong relationships with patients, physicians, and referral partners.

Key Responsibilities

• Develop and execute marketing strategies to promote the center’s surgical specialties, inpatient recovery services, and outpatient procedures.
• Create engaging content for the center’s website, social media, newsletters, and patient education materials.
• Manage digital marketing efforts, including SEO, paid advertising, email campaigns, and online reputation management.
• Coordinate community outreach initiatives, health awareness events, and partnerships with local physicians and referring clinics.
• Collaborate with surgeons, nurses, and department heads to showcase patient success stories, new technologies, and quality-of-care improvements.
• Monitor campaign performance metrics to evaluate ROI and refine marketing strategies for greater impact.
• Ensure brand consistency across all internal and external communications, upholding the center’s professional image and patient-first values.
• Work with external vendors and media outlets to produce advertisements, press releases, and promotional materials.
• Support patient communication efforts, including appointment reminders, satisfaction surveys, and feedback programs.

Qualifications

• Education: Bachelor’s degree in Marketing, Communications, Business Administration, or related field.
• Experience: 2–5 years of experience in marketing, preferably within a healthcare or surgical services environment.
• Skills:
• Strong understanding of healthcare marketing and patient engagement strategies.
• Proficiency in digital marketing tools (Google Analytics, SEO/SEM, social media, email automation, CRM systems).
• Excellent writing, editing, and storytelling skills for both digital and print content.
• Strong project management, organizational, and communication skills.
• Ability to work collaboratively across clinical and administrative teams.

Why Join Us

At Arkan Clinic, we’re redefining the healthcare experience — combining the precision of advanced medical technology with the compassion of personalized care. As our Marketing Specialist, you’ll play an essential role in sharing that message with the community.

We offer:

• Competitive salary and performance-based incentives
• Comprehensive health, dental, and vision insurance
• Paid time off and professional development opportunities
• A collaborative, mission-driven workplace where your ideas make a real difference

Skills

Skills:

• Strong understanding of healthcare marketing and patient engagement strategies.
• Proficiency in digital marketing tools (Google Analytics, SEO/SEM, social media, email automation, CRM systems).
• Excellent writing, editing, and storytelling skills (English & Arabic) for both digital and print content.
• Previous experience in marketing for a surgical center, hospital, or outpatient care facility.
• Familiarity with HIPAA compliance and healthcare advertising standards.
• Basic design and content creation skills (Canva, Adobe Creative Suite, or similar tools).