Reporting To: Marketing Manager
Department: Marketing
Job Summary: We are seeking a talented and passionate Marketing Executive to join our dynamic team. As a Marketing Executive, you will play a pivotal role in developing and executing innovative marketing strategies to drive brand awareness, generate leads, and boost sales for our automotive products.
Key Responsibilities:
Brand Management:
· Develop and implement comprehensive brand strategies to enhance brand positioning and reputation.
· Oversee brand identity guidelines and ensure consistency across all marketing materials.
· Monitor brand performance and make necessary adjustments to maintain brand relevance.
Marketing Strategy:
· Develop and execute effective marketing plans and campaigns aligned with business objectives.
· Conduct market research and analysis to identify target audiences and emerging trends.
· Collaborate with cross-functional teams to ensure seamless integration of marketing initiatives.
Digital Marketing:
· Manage and optimize digital marketing channels, including social media, email marketing, and website.
· Develop and execute engaging content strategies to attract and retain customers.
· Track and analyze digital marketing performance to measure ROI and identify areas for improvement.
Event Marketing:
· Plan and execute impactful events, such as product launches, exhibitions, and test drives.
· Manage event budgets and logistics to ensure successful execution.
· Measure event effectiveness and generate post-event reports.
Sales Support:
· Develop sales collateral and marketing materials to support the sales team.
· Provide marketing insights and support to the sales team to close deals.
· Collaborate with the sales team to identify opportunities for cross-selling and upselling.
Budget Management:
· Develop and manage marketing budgets to ensure efficient allocation of resources.
· Track expenses and monitor budget performance.
Skills
Candidate Profile:
· Required bilingual candidates aged 25-35 years (Male & Female)
· Open for (Lebanese, Jordanian, Egyptian & Palestinian) nationals
· Bachelor's degree in Marketing, Business Administration
· 2 to 5 years’ experience in the automotive industry
· Proficiency in digital marketing tools and analytics