• Collaborating with other departments, such as sales, product development, and customer service, to ensure alignment and consistency in messaging and branding.
• Developing and managing budgets for marketing and PR activities, including allocating resources to various channels and campaigns.
• Identifying opportunities for cost savings and efficiencies in marketing and PR activities.
• Providing regular reports and presentations to stakeholders on the effectiveness of marketing and PR activities and making recommendations for improvement.

Skills

• Collaboration skills: You should have excellent collaboration skills to work effectively with other departments, such as sales, product development, and customer service.
• Demonstrated ability to work collaboratively with other departments, such as sales, product development, and customer service, to ensure consistency in messaging and branding and maximize the impact of marketing and PR activities.
• Proven experience in using data and analytics tools, such as Google Analytics and social media monitoring tools, to track performance and identify opportunities.
• Strong knowledge of digital marketing tools and techniques, such as SEO, SEM, and email marketing, and experience in leveraging them for maximum impact.